Indonesia Mango Market- Trend Analysis & Forecasts

Indonesia mango market valued at US$ ** billion in 2024 and is projected to grow at a CAGR of **% from 2025 to 2030. Indonesia is emerging as a crucial player in the global mango supply chain, driven by rising production, expanding domestic consumption, and increased export potential. The country produces over ** million tonnes of mango annually, ranking it among the top 10 global producers. By 2030, Indonesia’s mango market is forecasted to grow at a CAGR of **%, supported by improved agricultural practices and expanding international demand. However, issues such as post-harvest losses and inconsistent quality remain key constraints.

Market/ Product Overview

The mango market in Indonesia has witnessed significant transformation in the last decade. As of 2024, the country produced ** million tonnes of mangoes annually, primarily from Java, East Nusa Tenggara, and Bali. Mangoes are cultivated on over **thousand hectares of farmland, with an average yield of 12–14 MT/ha. Local varieties such as Arumanis, Gedong Gincu, and Manalagi dominate the production landscape, accounting for more than 75% of national output.

Indonesia’s mango industry is largely driven by smallholder farmers who contribute nearly **% of total production. The market is highly seasonal, with peak harvesting occurring from October to January. Despite abundant production, the value chain suffers from fragmentation, inefficient logistics, and limited access to cold storage facilities.

The growing domestic demand, particularly in urban centers such as Jakarta, Surabaya, and Bandung, has stimulated retail and wholesale mango markets. Simultaneously, Indonesia is working to position its mangoes in premium international markets like the Middle East, Japan, and Europe, focusing on compliance with phytosanitary standards and improved post-harvest quality.

Indonesia Significance in the Global Mango Supply Chain

Indonesia ranks among the top 10 global mango producers, contributing nearly **% of the world’s total mango production. With production volumes exceeding ** million tonnes in 2023, the country holds strategic importance for the regional mango trade in Southeast Asia. The tropical climate and diverse agro-ecological zones allow for year-round mango cultivation, supporting both domestic and export markets.

Its geographic proximity to major importers like China, Malaysia, Singapore, and the UAE enhances Indonesia’s logistical efficiency. The government’s strategic push to diversify agricultural exports under the "G20 Agriculture Agenda" has positioned mangoes as a key horticultural commodity. Indonesia is also a member of ASEAN, benefiting from regional free trade agreements that support mango exports across the bloc.

Moreover, Indonesia’s increasing investment in agricultural infrastructure—such as cold chain logistics and mango packing houses—further boosts its competitiveness in the global mango supply chain. By 2030, the country aims to export over ** thousand tonnes of mangoes annually, supported by growing demand from premium markets.

Indonesia Mango Supply & Demand Trend

Indonesia’s mango production has grown steadily, increasing from ** million tonnes in 2015 to ** million tonnes in 2023. The total cultivation area has expanded from ** thousand hectares in 2015 to over ** thousand hectares by 2023. This growth has been supported by the Ministry of Agriculture’s initiatives such as “Program Hortikultura Unggulan” that promote high-yield cultivars and improved irrigation.

Regions like East Java and West Java contribute over 55% of total mango production. Productivity gains have also been evident, with national average yields rising from 10.6 MT/ha in 2015 to nearly 13.8 MT/ha in 2023 due to adoption of improved grafting techniques and organic fertilization.

However, climate variability, including irregular rainfall and rising temperatures, poses risks to consistent year-on-year growth. Pests such as mango hopper and fruit fly continue to impact yields by up to 10–15% annually, particularly in unregulated farms. Despite these challenges, Indonesia is projected to reach over 3.4 million metric tons in mango production by 2030.

Domestic demand for mangoes in Indonesia is driven by strong household consumption and the rising trend of fruit-based products in the F&B sector. Annual per capita mango consumption stands at 9.5 kg in 2023, up from 7.3 kg in 2015. Urban households contribute over **% of total consumption, with high demand during festive seasons and dry months.

The rise of juice bars, traditional dessert outlets, and supermarkets stocking fresh-cut mangoes has fueled this demand. Mango-based processed products—such as dried mango slices, purees, and jams—are increasingly popular, especially in Java and Sumatra, where food processing clusters are emerging.

E-commerce platforms and online fruit delivery services have also expanded mango accessibility, particularly among young urban consumers. The increasing focus on healthy eating has further boosted mango’s popularity due to its high vitamin C and antioxidant content.

By 2030, domestic demand is projected to reach ** million tonnes, representing a **% CAGR, driven by urbanization, rising disposable incomes, and diversification of mango consumption formats.

Market Growth Factors

The Indonesian mango market is expanding due to multiple synergistic drivers. Rising disposable incomes have made premium fruit varieties more accessible to middle-class consumers. Government programs to boost agricultural productivity—such as the distribution of subsidized seedlings and farmer training on grafting and pest control—have also enhanced output and quality.

Consumer trends towards health-conscious eating have led to a higher preference for fresh fruits like mangoes. Mango’s integration into processed foods, beverages, and nutraceuticals continues to stimulate industrial demand. Furthermore, Indonesia’s improving cold chain infrastructure and logistical connectivity have reduced spoilage rates, thereby increasing commercial viability. Lastly, growing export potential, backed by bilateral trade agreements and increased compliance with international safety norms, supports market expansion.

Market Restraints & Challenges

The dominance of smallholder farmers limits economies of scale and consistent quality control. Inadequate access to storage facilities and cold chains results in post-harvest losses of 25–30% annually. Moreover, lack of awareness regarding global phytosanitary standards hinders export competitiveness.

Frequent pest outbreaks and diseases, such as anthracnose and fruit fly infestations, also contribute to significant yield losses. The absence of integrated supply chains, limited digital traceability, and volatile farmgate prices further weaken producer margins. Additionally, land conversion pressures and urban sprawl in major mango-growing regions are reducing available cultivation areas over time.

Indonesia Influence on Global Mango Prices

Indonesia holds moderate price-setting power in the regional mango market, primarily due to its large production base and seasonal dominance. During peak season, local prices tend to decline sharply due to oversupply, with wholesale prices dropping to as low as US$ **/kg. Export pricing, however, remains more resilient due to quality differentiation and niche market targeting.

In regional trade, Indonesia competes with India, Pakistan, and the Philippines. While it doesn’t yet dominate global pricing, improvements in quality, branding, and certifications could enhance Indonesia’s influence over Southeast Asian mango pricing in the long term.

Between 2015 and 2023, average wholesale mango prices in Indonesia ranged from US$ ** to US$ ** per kg, with higher spikes observed during off-season months. Export prices have shown greater consistency, averaging around US$ ** per kg FOB for premium varieties like Arumanis and Gedong Gincu.

Import prices for processed mango products (mainly from Thailand and Vietnam) have fluctuated between US$ ** and US$ ** per kg, affected by changes in global freight costs and tariffs. The COVID-19 pandemic disrupted domestic price stability due to supply chain bottlenecks, but prices recovered by late 2022 as trade normalized.

Indonesia Mango Market Segmentation Analysis

The Indonesian mango market is segmented by variety, end-use, region, and distribution channel. Popular varieties include Arumanis (**% share), Gedong Gincu (**%), Manalagi (**%), and Golek (**%), each catering to different consumer tastes and export suitability.

By end-use, fresh consumption dominates with over **% share, followed by processed mango products (**%) and industrial ingredients (**%). Regional segmentation shows Java accounting for nearly **% of total production and demand, while Bali and Sumatra are growing faster due to tourism-led consumption.

Distribution is split among traditional markets (**%), modern retail (**%), and e-commerce/direct-to-consumer platforms (**%). Online sales are expected to see the fastest growth, rising by over **% CAGR through 2030 due to digital adoption and improved last-mile delivery in metro cities.

Indonesia Mango Trade (Export & Import) Trend

Indonesia exported ** thousand tonnes of fresh and processed mangoes in 2023, generating over US$ ** million in revenue. Main export destinations include Malaysia, Singapore, UAE, and Hong Kong. The Gedong Gincu variety is particularly popular in premium markets due to its aroma and shelf stability.

Export volumes have increased at a CAGR of **% since 2018, driven by government incentives, improved compliance with SPS (Sanitary and Phytosanitary) standards, and trade promotion through expos and bilateral forums. The national target is to reach ** thousand MT in exports by 2030.

On the import side, Indonesia brings in small volumes of processed mangoes, primarily dried or canned, from Thailand and the Philippines. These cater to the growing demand in urban foodservice and confectionery segments.

Indonesia Mango Market Competitive Analysis

The Indonesian mango industry is highly fragmented, dominated by smallholder farms and cooperatives. However, a few organized players have emerged in recent years with end-to-end value chain integration, including contract farming, ripening, branding, and exports.

Key players operate in key regions like West Java and East Java and maintain cold storage, sorting-grading centers, and B2B export tie-ups. Cooperatives like Gapoktan Gedong Gincu and firms like PT Great Giant Foods are spearheading efforts to export to Europe and the Middle East with traceable, certified mangoes.

Despite limited scale, growing investor interest in agri-tech platforms and vertical integration models is expected to bring in more private sector players. Cold chain operators, fruit processing companies, and logistics startups are also entering the mango value chain to capture demand from e-commerce and international markets.

List of Key Companies (Suppliers/ Processor/ Exporters),

■ PT Great Giant Foods
■ PT Sewu Segar Nusantara
■ UD Sumber Rezeki
■ CV Buah Tropis Segar
■ PT Sayurbox
■ TaniHub Group
■ CV Tropic Fresh
■ CV Arumanis Indah
■ Gapoktan Gedong Gincu Majalengka
■ PT Bali Organik Subak

Future Outlook

By 2030, the Indonesia mango market is expected to surpass ** million tonnes in production and US$ ** million in exports. Key growth will come from quality improvements, export expansion, and value-added processing. Focused policy support, digital integration, and private investments are set to modernize the supply chain, positioning Indonesia as a global mango powerhouse.