
India Tractors Market– Trend Analysis & Forecasts
India is the largest tractor market in the world in terms of unit sales, with over 1.01 million units sold in FY 2024–25 (includes both domestic sales & exports), reflecting...
Report ID: AGI-101 | 145 Pages | Status: Published |

India Tractors Market– Trend Analysis & Forecasts
India is the largest tractor market in the world in terms of unit sales, with over 1.01 million units sold in FY 2024–25 (includes both domestic sales & exports), reflecting a modest YoY growth of 6.6%. India tractors market valued at US$ ** billion in 2024, the market is projected to expand at a CAGR of **% through 2032. The India tractors market is poised for strong growth, driven by rising farm mechanization, government subsidies, and increasing exports. India's leadership in both production and exports cements its influence in the global tractor supply chain. Despite cyclical slowdowns due to monsoon dependence and rising input costs, the sector remains resilient with significant investments in technology and rural infrastructure.
Primary Areas/ Elements of Research & Analysis:
The report offers in-depth and actionable insights into the supply & demand dynamics of the India Tractors Market.
Listed are the variables considered and analyzed in the report:
- Analysis of the India tractors market with respect to supply-demand, growth trends, and trade (export & import) patterns
- A review of structure, conduct, and performance of the market
- Historical, estimated, and forecasts of India tractors market size in terms of value (US$) and volume (Thousand Units)
- Analysis of country tractors trade patterns covering exports, imports, quantities, values, key partners, and trade price trends
- Detailed mapping of the supply chain, pricing analysis, and regulatory details
- Competitive landscape analysis, including India tractors market mapping and profiling of key companies (Overview, products/services, & core competencies)
- Assessment of other relevant factors impacting India tractors market performance
Detailed sections of the report deliver vital statistics and insights, enabling a clearer view of market dynamics and long-term prospects for India tractors.
Market/ Product Overview
India is the largest tractor market in the world in terms of unit sales, the market is predominantly driven by the agriculture sector, which employs around 42.6% of India’s workforce. Tractors are a crucial component of farm mechanization, particularly for small and marginal farmers, who constitute nearly 86% of India's farming population. The introduction of compact and affordable tractor models (below 30 HP) by key players like Mahindra & Mahindra, Escorts Kubota, and TAFE has further expanded accessibility.
Government initiatives such as the PM-KUSUM and the Sub-Mission on Agricultural Mechanization (SMAM) have catalyzed tractor adoption by offering capital subsidies of up to 40–50%. In 2023, SMAM allocated ₹1,000 crore to promote farm mechanization, significantly boosting tractor demand in under-penetrated regions such as Eastern India. Additionally, rising rural incomes and improved credit facilities through schemes like Kisan Credit Card (KCC) are easing financing challenges. With increasing focus on precision agriculture, GPS-enabled tractors and electric-powered models are also entering the Indian market, setting the stage for long-term growth.
Significance of India in Global Tractors Supply Chain
India is not just the world’s largest tractor market by volume but also a major exporter, accounting for nearly **% of global tractor exports in 2023. Indian manufacturers exported over 98.8 thousand units of tractors during FY 2024–25, with top export destinations including the USA, Bangladesh, Thailand, and African countries. The country’s competitive cost structure, abundant skilled labor, and robust manufacturing infrastructure have enabled OEMs like Mahindra & Mahindra, Sonalika, and TAFE to supply affordable, durable tractors across emerging and developed markets.
India serves as a global manufacturing hub, with players like CNH Industrial and John Deere leveraging Indian facilities for both domestic sales and export operations. For instance, CNH’s Greater Noida facility produces over 30,000 tractors annually, half of which are shipped abroad. The country also plays a critical role in the supply of tractor components, including engines, transmissions, and hydraulics, with a vibrant ancillary industry centered in Pune, Chennai, and Ludhiana. India's strategic positioning in the global supply chain is further cemented by favorable trade agreements and export incentives under the RoDTEP scheme.
India Tractors Supply & Demand Trend
The Indian tractors market operates on a steady demand-supply balance, closely tied to monsoon performance and cropping patterns. In FY 2024–25, domestic production reached 1.01 million units, outpacing demand and ensuring a healthy inventory buffer. Demand surges during the Rabi and Kharif seasons, with tractor sales peaking between June–July and October–November. States like Maharashtra, Uttar Pradesh, Madhya Pradesh, and Punjab account for nearly **% of the total demand, driven by large landholdings and better irrigation infrastructure.
However, supply chain disruptions—especially during the COVID-19 pandemic and the Russia-Ukraine conflict—exposed vulnerabilities in the availability of imported components such as high-end transmission systems. This led to a 6–8% cost escalation in 2022, temporarily constraining production. Nevertheless, domestic manufacturers have increasingly localized component sourcing, improving resilience. As of mid-2024, tractor utilization rates have improved, and rural sentiment remains optimistic owing to a normal monsoon forecast and robust Minimum Support Price (MSP) hikes. The used tractor market, which constitutes about **–**% of overall sales, also supports demand, especially in Tier-2 and Tier-3 regions.
India Tractors Market Growth Factors
Market Drivers
- Rising Mechanization: Farm mechanization in India rose from 40% in 2015 to 55% in 2023.
- Government Support: Schemes like SMAM and state subsidies make tractors more accessible.
- Rural Credit Expansion: NABARD reported a 13.7% increase in tractor loan disbursements in FY 2023–24.
- Technology Adoption: AI-based features, GPS, and telematics introduced by top OEMs enhance productivity and appeal.
- Tractor Rentals: Digital platforms like Trringo improve affordability and access for smallholder farmers.
- Export Growth: Tractor exports rose by 1.01% YoY in FY 2024–25, strengthening India's global presence.
Market Restraints
- Monsoon Dependency: Around 60% of farmland is rain-fed, causing volatility in tractor demand.
- High Cost of Ownership: Average 45 HP tractor costs ₹6.5–7.5 lakh, limiting reach despite subsidies.
- Regional Inequality: Eastern states like Bihar and Assam have low mechanization levels.
- Rising Input Costs: Steel prices jumped 12% in FY 2023–24, impacting production costs.
- Fragmented Used Market: Lack of certification and after-sales service hinders the second-hand tractor ecosystem.
India Tractors Market Segmentation
The Indian tractors market can be segmented based on horsepower (HP), drive type, application, and region. In terms of horsepower, the 31–40 HP segment dominates with a market share of over **% as of FY 2024, owing to its suitability for both farming and haulage tasks. However, the 41–50 HP segment is witnessing faster growth (CAGR **%) due to rising demand for higher capacity tractors in states with large landholdings like Punjab and Haryana. Compact tractors (less than 30 HP) are gaining traction in horticulture and inter-row farming, especially in hilly and plantation regions.
By drive type, 2WD tractors dominate with over **% market share, though 4WD variants are gaining ground in Western and Southern India where terrain and soil types necessitate higher traction. In FY 20234–25, 4WD tractor sales grew by **% YoY, led by launches from John Deere and TAFE.
In terms of application, the agriculture segment contributes around **% of total sales, while the remaining **% is attributed to construction, logistics, and haulage. The non-agriculture segment is growing steadily, supported by infrastructure development projects and demand for rural transportation solutions.
Geographically, North and Central India account for over **% of the total market, led by Uttar Pradesh (**%), Madhya Pradesh (**%), and Maharashtra (10%). Southern states like Karnataka and Andhra Pradesh are emerging as growth hotspots due to targeted state subsidies and improved irrigation coverage. The Eastern region remains underpenetrated, presenting untapped opportunities.
India Tractors Trade (Export & Import) Trend
India’s tractor trade is heavily export-oriented, with exports accounting for **% of total production in FY 2024–25. Key export markets include the USA (**%), Bangladesh (**%), Sri Lanka (**%), and several African nations such as Nigeria, Kenya, and Tanzania. The USA remains a high-margin market, especially for sub-compact tractors (20–30 HP), where Indian brands like Mahindra and Sonalika have gained significant traction.
In 2024, the total export value of Indian tractors surpassed US$ ** billion, marking a YoY growth of **%. Export incentives under schemes like RoDTEP (Remission of Duties and Taxes on Exported Products) and MEIS (Merchandise Exports from India Scheme) have improved competitiveness.
Imports play a limited role, primarily involving high-tech components like advanced gearboxes, telematics modules, and emission control systems, mostly sourced from Europe, Japan, and South Korea. Total tractor imports were valued at less than US$ ** million in 2024, largely directed towards R&D and niche premium markets.
India maintains a tariff of 10–12% on completely built tractor units (CBUs) and 5–7% on semi-knocked-down (SKD) kits, offering protection to domestic manufacturers. Free Trade Agreements (FTAs) with ASEAN and other SAARC countries further facilitate bilateral trade. However, regulatory issues such as emission norms (transition to TREM Stage IV) and non-tariff barriers in certain African and EU markets present occasional hurdles.
Influence of India in Global Tractors Price
India's scale of production and competitive pricing model allow it to exert substantial influence on global tractor prices, especially in the low-to-mid horsepower segment. With average export prices ranging between US$ ***–*** per unit (depending on model and destination), Indian tractors are among the most cost-effective in the global market. This price advantage has enabled India to displace traditional suppliers from Europe and the US in price-sensitive markets like Africa and South Asia.
Historical price trends show steady growth; export prices increased by **% YoY in FY 2024–25, driven by higher input costs and rising demand for feature-rich models. Meanwhile, domestic wholesale prices saw a modest **% increase during the same period. Manufacturers have carefully calibrated pricing to maintain margins while staying competitive, with gross profit margins averaging **–**% for leading players.
India’s ability to localize component production, leverage economies of scale, and optimize logistics positions it as a price setter in global tractor trade. Its influence is particularly visible during global supply shocks, such as the 2021–22 semiconductor shortage, when Indian suppliers managed to fulfill backlogged international orders due to their agile sourcing and assembly practices.
Market Competitive Landscape
The Indian tractors market is moderately consolidated, with the top five players accounting for over 80% of total sales in FY 2024–25. Mahindra & Mahindra leads the market with a **% share, followed by TAFE (**%), Escorts Kubota (**%), Sonalika Tractors (**%), and John Deere India (**%). These players continue to invest heavily in product innovation, after-sales service, and dealership expansion to retain market dominance.
Mahindra & Mahindra, the world’s largest tractor company by volume, reported a **% YoY rise in tractor exports in FY 2024–25 and launched its first electric tractor “eOja” in 2024. TAFE, through its Massey Ferguson brand, expanded into the African market via a strategic partnership with Kenya-based FarmWorks. Escorts Kubota has ramped up its premium offerings and is integrating advanced Japanese technologies into Indian models.
Sonalika and John Deere are focusing on smart and precision tractors with features such as telematics, fuel monitoring, and climate-adaptive performance. Meanwhile, new entrants like Force Motors and VST Tillers are targeting niche applications and compact segments.
The dealer network is a key differentiator; Mahindra operates over 1,100 dealerships, while other brands are expanding their service points in underserved rural regions. Collaborations with agri-tech platforms and rural fintechs are also enabling companies to offer bundled services including insurance, maintenance, and training.
List of Key Companies in India Tractors Market:
- Mahindra & Mahindra Ltd.
- Tractors and Farm Equipment Ltd. (TAFE)
- Escorts Kubota Limited
- International Tractors Ltd. (Sonalika)
- John Deere India Pvt. Ltd.
- CNH Industrial (New Holland)
- Force Motors Ltd.
- VST Tillers Tractors Ltd.
- Indo Farm Equipment Ltd.
- Preet Tractors Pvt. Ltd.
- Standard Tractors Pvt. Ltd.
- ACE (Action Construction Equipment)
- Captain Tractors Pvt. Ltd.
- SDF India Pvt. Ltd. (Same Deutz-Fahr)
- HMT Tractors
Future Outlook
Looking ahead, the Indian tractors market is projected to reach US$ ** billion by 2032, expanding at a CAGR of **% between 2025 and 2032. This growth will be underpinned by continued government support, expanding irrigation infrastructure, and higher rural incomes. States like Bihar, Odisha, and Assam are expected to emerge as new demand centers, while the rental and electric tractor markets will gain significant momentum.
Technological integration, especially in mid-range and premium tractors, will reshape competition. Export growth is likely to remain robust, supported by strategic FTAs and product customization for overseas markets. As sustainability concerns rise, electric and hybrid tractors will carve out a niche, prompting OEMs to innovate further.
The evolving agri-fintech ecosystem, with players offering “tractors-as-a-service,” flexible financing, and bundled agri solutions, will play a crucial role in market expansion. With its formidable manufacturing base, cost advantage, and innovation-led strategy, India is well-positioned to remain the epicenter of the global tractor industry through 2032 and beyond.

Report Coverage
India tractors market report covers historical market data from 2018-2024 and projections to 2032. The report also includes supply & demand and trade (import-export) market analysis. The decision matrix analysis helped in identifying the barriers and their implications on the value chain and different factors of relative significance to the India tractors market are diligently tracked and their impact closely monitored for short, medium, and long-term market cycles. The report's contents cover an analysis of the aspects involved in the tractors market such as the parent market, the evolution of the industry, innovative technologies in the manufacturing process, supply chain, and profiling of key market players.
Scope of the Report
Report Attributes | Details |
---|---|
Historical Years | 2018–2023 |
Base Year | 2024 |
Forecast Period | 2025–2032 |
Units | Value (US$ Million) and Volume (Thousand Units) |
Report Coverage | Production, Consumption, Export, and Import |
Segments Covered |
|
Geographies Covered | India |
Companies Profiled | The market players include, Mahindra & Mahindra Ltd., Tractors and Farm Equipment Ltd. (TAFE), Escorts Kubota Limited, International Tractors Ltd. (Sonalika), John Deere India Pvt. Ltd., CNH Industrial (New Holland), Force Motors Ltd., VST Tillers Tractors Ltd., Indo Farm Equipment Ltd., Preet Tractors Pvt. Ltd., Standard Tractors Pvt. Ltd., ACE (Action Construction Equipment), Captain Tractors Pvt. Ltd., SDF India Pvt. Ltd. (Same Deutz-Fahr), HMT Tractors, and Others |
Research Design

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India Tractors Market – Supply & Demand, Trade, and Competitive Landscape Analysis
2.1. Objectives & Scope of the Study
2.2. Definitions & Economic Importance
2.3. Research Methodology
2.4. Factors and Decision Matrix Analysis
2.5. Limitations & Challenges
3.1. Agriculture Human Labour Cost Trend
3.2. Farm Mechanization Trend in India
3.3. Regulatory Analysis
6.1. Drivers and Restraints Analysis
6.2. Challenges and Opportunities Analysis
6.3. India Tractors Industry SWOT Analysis
6.4. India Tractors Market PESTEL Analysis
6.5. India Tractors Market Porter's Five Forces analysis
7.1. India Tractors Production Trend
7.2. Domestic Demand
7.3. Import/Export Demand
7.4. Tractors Supply Chain Analysis
8.1. By Horsepower (HP)
8.1.1. From 20 to 30 HP
8.1.2. From 31 to 40 HP
8.1.3. From 41 to 50 HP
8.1.3. More than 50 HP
8.2. By Drive Type
8.2.1. 2WD Tractors
8.2.2. 4WD Tractors
8.3. By Application
8.3.1. Agriculture
8.3.2. Non-agriculture
8.4. By Region
8.4.1. North India
8.4.2. South India
8.4.3. Central India
8.4.4. East India
8.4.5. West India
8.5. By Sales
8.5.1. Domestic Sales
8.5.2. Exports
9.1. Tractors Export Trend Analysis
9.2. Top 5 Export Destinations of India Tractors
9.3. Analysis on Countries Importing Tractors from India
9.4. List of Key Companies Exporting Tractors (Sellers)
9.5. List of Key Companies Importing Tractors (Overseas Buyers)
10.1. Domestic Price Trend
10.2. Trade Price Trend
10.3. Price Seasonality & Price Pattern Analysis
10.4. Price Events Analysis
11.1. India Tractors Market Mapping
11.2. Company Profiles
11.2.1. Mahindra & Mahindra Ltd.
11.2.2. Tractors and Farm Equipment Ltd. (TAFE)
11.2.3. Escorts Kubota Limited
11.2.4. International Tractors Ltd. (Sonalika)
11.2.5. John Deere India Pvt. Ltd.
11.2.6. CNH Industrial (New Holland)
11.2.7. Force Motors Ltd.
11.2.8. VST Tillers Tractors Ltd.
11.2.9. Indo Farm Equipment Ltd.
11.2.10. Preet Tractors Pvt. Ltd.
11.2.11. Standard Tractors Pvt. Ltd.
11.2.12. ACE (Action Construction Equipment)
11.2.13. Captain Tractors Pvt. Ltd.
11.2.14. SDF India Pvt. Ltd. (Same Deutz-Fahr)
11.2.15. HMT Tractors
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